This newsletter is sponsored by Quiet Light Brokerage How much is your web business worth? Find Out Today! Finally! AdSense Offers Publishers Recourse for Click Fraud The holiday season is again upon us, and for AdSense publishers, Christmas has officially come early this year. We've covered the long-standing issue of AdSense bans stemming from invalid activity here on Site-Reference before. It's been a thorn in the side of webmasters for years now – and after the aggressive algo changes we saw ushered out in 2012, countless AdSense publishers were wiped off the map without so much as a backwards glance. The problem wasn't the bans themselves – a decent percentage of them were likely justified. However, a great number of publishers found their accounts disabled with nothing more than a canned email and the sudden appearance of empty ad blocks on the "offending" sites. More often than not, these publishers were victims of "click bombing" – the practice of a competitor, spammer, or troll clicking on a webmaster's AdSense ads multiple times in an attempt to disable the account. Click bombing worked. Too well. And there was no clear recourse that webmasters could take to fight back against the bad guys. Webmasters were forced to take it on the chin, and some of them had accounts in good standing for years. It was the height of unfairness – and forums were bursting with accusations that Google AdSense reps sat in their ivory tower, banning accounts without the slightest regard for the little guys. Well, guess what. Google is seeking to repair that image. Finally. Here's the official word from a Google rep, as it appeared in a recent Marketing Land article: Keep Reading Advertisement Want Great Tips Not Found Here? Check Twitter... Follow Site-Reference on Twitter!  We share articles, tips, and information that does not make it into our regular newsletter or the main website.     Follow us now... More Articles Stop Following the SEO Crowd   A lot has been written on Google's updates. So much has been written that I typically ignore new articles on the updates (can we really have anything else to say?).  So I will offer you this promise: this article will not talk about animals that start with the letter "P".  Rather, I want to talk  about how we move forward.  How can we exit from the rat race that is SEO?  It's simple: Stop doing SEO. Before you turn away, let me explain what I am not suggesting.  I am not suggesting that we stop trying to rank well, that we stop optimizing our sites, or that we stop incorporating Google and other search into our overall traffic plan. Good rankings are a major part of many strong online businesses. It is my firm belief that so many people got impacted by Google's drastic changes simply because they tried to follow the rules. Keep Reading Marketplace How to Increase Email Subscribers 30% - With Facebook! Make subscribing to your newsletter as easy as pushing a single button!  This is what this Wordpress plugin does - by intergrating with Facebook, your visitors can opt-in to your email list through simply clicking a button!  Results from our tests show an increase of 30% in subscription rates.  Check this out today! Learn More Coffee Shop Millionaire Have you ever seen those people at the coffee shop with their laptops who seem to spend all day there in their t-shirts and flip flops? What do they do? Don't they have a job? Learn the secret of these people... View the video

 

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